World Investor Guide (WIG), a project run by an independent financial management consulting firm, was created to attract clientele in the offshore investment niche and positioned itself as a financial publisher for expats and international investors.
In order to get qualified leads, they required a lead generation marketing campaign and well-researched copy for the lead magnet. Based on the requirements and market research, I have prepared the deliverables and assisted with the launch.
Deliverables
- Offshore retirement planning article and lead magnet:
10-Minute Retirement Guide for Offshore Investment - Landing page copy
- Logo design
- Twitter profile setup